Making your advert easy to find in the search results is one of the most important factors for its success on suchen.expert. Here is how you can optimise your advert for better visibility — and what to keep in mind regarding keywords and hashtags.
Use relevant keywords naturally
The most effective way to improve your advert's visibility is to include relevant keywords naturally in your title and description. Think about what words or phrases a user would type into the search bar when looking for what you are offering. Include these terms in a natural, readable way — not as a long list of unrelated words.
Write a clear and descriptive title
Your title is the most prominent part of your advert in search results. Make it specific and informative. For example, instead of "Bicycle for sale", write "City bicycle, 28 inch, women's, red, good condition". The more specific your title, the more likely it is to match what users are searching for.
Can I use hashtags?
Hashtags are not a standard feature of suchen.expert's search function and do not improve search visibility on the platform. Including hashtags in your advert description will not make it easier to find and may make the text less readable. Focus on clear, natural language instead.
Choose the right category and location
Correct categorisation and an accurate location are essential for appearing in relevant search results. Users often filter by category and region, so make sure both are set correctly when creating your advert.
Keep your advert up to date
Active, recently updated adverts tend to perform better in search results. If your advert has been live for a while without responses, consider refreshing the description or updating the photos to keep it current and relevant.
