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A well-formatted advert with appropriate photos significantly increases its effectiveness on suchen.expert. This article explains how to structure your advert and what types of photos are permitted.

How to format your advert
Start with a clear, descriptive title that accurately reflects what you are offering or looking for. Keep it concise but informative. In the description, organise your information logically — start with the most important details and follow with additional information. Use plain, readable language and avoid excessive use of capital letters, symbols, or repeated punctuation, as these can make your advert harder to read and may be flagged as spam.

What to include in the description
For items: describe the condition, dimensions, brand, age, any defects, and the reason for selling. For services: explain what is included, the timeframe, your qualifications, and any special conditions. For events: include the date, time, location, and what attendees can expect. Always include a price where applicable, or indicate clearly if the item is free or the price is negotiable.

What types of photos are permitted?
Photos must show the actual item, service, or event being advertised. Stock images, photos downloaded from the internet, or images that do not accurately represent your offer are not permitted. All photos must be appropriate for a general audience — no offensive, violent, or explicit content is allowed. Photos should not contain personal data such as faces of individuals (without their consent), ID documents, or financial information.

Technical requirements for photos
Supported formats are: .jpg, .jpeg, .png, .tiff, .jfif, .webp, .avif. The maximum file size per photo is 12 MB. You can upload up to twelve photos per advert. Use clear, well-lit images taken from multiple angles to give potential buyers or interested parties the best possible impression of your offer.

Tips for better photos
Use natural lighting where possible. Photograph the item on a neutral, uncluttered background. Include close-up shots of any relevant details or defects. The more accurately your photos represent the actual item, the more trust you build and the fewer unnecessary enquiries you receive.



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